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The Samsung Galaxy S24 Ultra demonstrates that the OnePlus 12 may be this year’s best-value flagship

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When Samsung released the Samsung Galaxy S24 series in January, I, like many others, was immediately intrigued to the almost limitless possibilities available with the new phones, particularly the premium Samsung Galaxy S24 Ultra. Samsung has already acknowledged the rather surprising success of the new Samsung Galaxy S24, with James Kitto, Samsung’s VP of UK sales, stating that “the reaction has been nothing short of absolutely incredible,” but now, only a few weeks later, I’m starting to doubt.

The Samsung Galaxy S24 has already proven its popularity, with Samsung Galaxy S24 deals being more popular after the first week than the Samsung Galaxy S23, and this success is only set to continue, unless the latest Android opponent can finally put the Samsung Put the Galaxy S24 to the test.

See, in recent days, OnePlus, one of the most popular non-Samsung Android brands, has announced its current flagship, the OnePlus 12, and it has sparked a lot of issues, which may make the OnePlus 12 a more appealing alternative for many consumers looking for their next flagship smartphone.

How much am I spending?

The pricing is likely to be one of the first things you notice when comparing Samsung to its Android and even Apple competitors. It’s long been assumed that Apple is overpriced, but even the best iPhone 15 Pro Max discounts will be less expensive than the Samsung Galaxy S24 Ultra, and the base pricing is no different, with the iPhone 15 Pro Max priced $100/£50 less than the S24 Ultra.

When you compare the S24 Ultra to its Android competitors, the OnePlus 12 costs only $799/ ₹ 89008.59 for the base model, whereas the Samsung Galaxy S24 Ultra starts at a stunning $1,299.99/₹130944.32. A $500/ ₹41935.73 price difference implies that if, like me, you want to get the whole experience out of your phone, including a smartwatch and headphones, you can do so while still paying less than for a Samsung Galaxy S24 Ultra.

When deciding how much to spend on a phone, consider how long you intend to use it. In the United Kingdom, a recent YouGov survey found that nearly a fifth (19%) of smartphone users wished to keep their phone for more than five years, which was previously considered a ridiculous notion. Phones now offer up to seven years of Android upgrades, and while the OnePlus 12 is not one of these phones, it has the potential to deliver a lifespan that makes the amount you invest seem insignificant in comparison to the years of usage you receive.

What is the true difference?

Unfortunately for the OnePlus 12, the Samsung Galaxy S24 Ultra is one of the phones now offering seven years of Android updates. However, what the OnePlus 12 lacks in years of updates, it makes up for in its sheer ability to push the Samsung Galaxy S24 Ultra to its limits when comparing the specifications of both devices.

Many people will focus on the processor as the most important difference between the two gadgets. The OnePlus 12 is one of the first handsets to employ Qualcomm’s latest Snapdragon 8 Gen 3 CPU, which is expected to be the only serious contender to Apple’s A17 Pro. That is, unless you are the Samsung Galaxy S24 Ultra, which sports a special version of the Snapdragon 8 Gen 3 is slightly more powerful and only available on the latest Samsung Galaxy S24 series.

Aside from that, the average user will see very little difference between the two devices, assuming they are not looking for the most tiny of variances. Both phones feature QHD+ LTPO panels, with the OnePlus 12 having a little larger display and a greater screen-to-body ratio, whilst the S24 Ultra has somewhat better display technology due to the usage of Dynamic AMOLED 2X. From a camera perspective, it’s difficult to separate the two, with the S24 Ultra offering an impressive 200MP main sensor and new Galaxy AI image processing benefits, while the OnePlus 12 was made in collaboration with Hasselblad to give the phone its signature color accuracy and image quality, and offers a 64MP periscope telephoto lens and The gadget has a 48MP ultrawide lens, which is significantly superior than the S24 Ultra’s, however it lacks a telephoto lens.

The OnePlus clearly outperforms the S24 Ultra in terms of battery and charging technology. The OnePlus 12 has a larger 5,400mAh battery and supports 80W wired fast charging in the United States and 100W wired charging internationally, as well as 50W wireless charging and 10W reverse wireless charging. In comparison, the 24 Ultra only has a 5,000mAh battery with 45W wired, 15W wireless, and 4.5W reverse wireless charging, making the OnePlus 12 a clear winner, even before considering the battery maintenance technology and cooling systems incorporated.

Where’s the personality?

By just comparing the two devices, it’s impossible not to criticize Samsung’s decision to move to a titanium frame on the Samsung Galaxy S24 Ultra while making no other significant improvements from the prior edition. Fundamentally, the phone was meant to represent technologies pushing the boundaries, primarily of AI, but pushing boundaries anyway, which this minor adjustment does not really exemplify.

The OnePlus 12, on the other hand, has managed to strike the perfect mix between keeping a phone fresh and being true to what they know works, as the phone looks just lovely with its new emerald rear panel option and better screen-to-body ratio on the front.

Samsung is also shockingly lacking in terms of user interface, as One UI does not seem to hit the mark for users in the same way that successive incarnations of OxygenOS on OnePlus have in recent years. Although recent AI-tailored updates to One UI have given it a much-needed boost, there’s no guarantee that Samsung will maintain its lead in terms of creating a great experience for its users for long, leaving OnePlus in an arguably stronger position.

How should you choose your choice?

Yes, there are some distinctions between the OnePlus 12 and Samsung Galaxy S24 Ultra that may sway your decision, with the S24 Ultra’s excellent AI capabilities likely being the most notable, but for many, the price difference between the two handsets will not be worth it.

The OnePlus 12 offers what many expect to be an exceptional flagship phone experience, with a long lifespan promised and backed up by specs and design features across both the device and OxygenOS 14 that, frankly, make the OnePlus 12 difficult not to fall in love with, as many have with previous OnePlus devices.

If you want the very best of the cutting-edge advancements being made right now, the Samsung Galaxy S24 Ultra may be the right choice for you; however, if you simply want a flagship phone that will last you long enough to make its impressively low price tag appear well worth the cost, and give you great results in the process, the OnePlus 12 is unlikely to be surpassed by even the best competition that Samsung faces in the Android space right now.

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